9 Best Splash Alternatives 2026: Top Event Platforms

Key Takeaways

1. Many brands are moving away from Splash because its design-heavy focus limits ROI measurement and deep attendee insights compared to AI-driven platforms.
2. AnyRoad leads with 100% first-party data ownership via FullView, PinPoint AI feedback analysis, and Purchase Conversion Tools that connect experiences to revenue.
3. Alternatives like Bizzabo excel in enterprise hybrid events and Eventbrite in public ticketing, but they lack experiential marketing depth for CPG and alcohol brands.
4. Key trends in 2026 emphasize AI analytics, post-event engagement, and integrations with CRM and POS systems such as HubSpot, Stripe, and Salesforce.
5. CPG brands like Absolut achieved a 36% revenue uplift with AnyRoad. Book a demo with AnyRoad to prove ROI in your experiential campaigns.

Splash vs Top Alternatives: Comparison Matrix

AnyRoad delivers stronger capabilities for CPG brands that need complete data capture and AI-powered insights. Atlas Insights and PinPoint AI turn feedback into clear, actionable themes that Splash cannot match. Book a demo to see how AnyRoad connects with HubSpot, Stripe, Salesforce, and more.

Top 9 Splash Alternatives in 2026

1. AnyRoad: First-Party Data and Revenue Measurement for Experiential Brands

AnyRoad turns experiential marketing into measurable revenue by capturing complete first-party data and applying AI-driven insights. Experience Manager centralizes event creation and scaling, while Guest Experience powers white-labeled booking directly on your website, so visitors never leave your brand environment.

Core features include FullView data capture from 100% of attendees, Atlas Insights analytics, and PinPoint AI for automated feedback analysis. Purchase Conversion Tools connect offline experiences to retail sales through cashback rebates and SMS incentives. The Front Desk app supports on-site operations with QR code check-ins and integrated ID scanning for compliance.

Absolut achieved a 36% revenue uplift per visit using AnyRoad data to justify premium experiences. Proximo Spirits collected 69% more guest data after launching FullView. Diageo increased NPS by 16 points across 12 distilleries. AnyRoad manages the full consumer journey from booking through post-experience engagement, while Splash focuses mainly on design.

Pricing follows a custom enterprise model with dedicated support. AnyRoad works best for CPG and alcohol brands that need operational efficiency, regulatory compliance, and provable ROI. Migration typically involves embedding booking widgets and connecting your tech stack through APIs and integrations. Prove ROI with AnyRoad – Book a demo to explore revenue conversion tools.

2. Bizzabo: Enterprise-Grade Hybrid and Virtual Events

Bizzabo pricing in 2026 is enterprise-focused, starting at $17,999 per year for core plans and reaching $100,000+ for full suites. The platform supports large-scale events with hybrid and virtual formats, engagement tools, and analytics that surpass Splash reporting. Features include attendee behavior tracking, networking tools, and ROI dashboards.

Drawbacks include a steep learning curve and pricing that often excludes SMBs. Bizzabo improves on Splash for analytics but does not prioritize experiential marketing use cases or full first-party data ownership for CPG tasting rooms and brand activations.

3. Eventbrite: Public Ticketing and Demand Generation

Eventbrite 2026 pricing uses a freemium model, with paid plans from $19 per month per organizer plus 2.5% + $0.99 per ticket. Eventbrite dominates public event discovery through its marketplace and can drive strong organic attendance.

The platform redirects traffic to Eventbrite-hosted pages, which weakens brand control and promotes competitor events. Eventbrite also co-owns attendee data and uses it for cross-promotion, which limits your ability to build a proprietary database. It is more affordable than Splash for volume events but offers limited customization and weaker analytics for experiential ROI.

4. Cvent: End-to-End Corporate Event Management

Cvent supports full event lifecycles from planning through post-event analysis, with strong enterprise integrations and reporting. Features include venue sourcing, registration management, and mobile apps for attendee engagement. Pricing usually starts at $15,000+ per year for full-featured setups.

Cvent works well for complex corporate events but often feels heavy for experiential campaigns that need fast deployment and consumer-focused data capture. Specialized experiential platforms provide more agility and deeper insight into guest behavior.

5. Swoogo: Flexible Event Websites and Registration

Swoogo focuses on flexible event websites and customizable registration flows, which helps brands maintain visual identity across the attendee journey. The platform offers white-label options and integrates with major CRMs for data sync.

Pricing ranges from about $1,000 to more than $10,000 depending on event volume and customization. Swoogo covers design and registration well, but its analytics and post-experience engagement tools lack the AI depth that modern experiential teams expect for ROI tracking.

6. FareHarbor: Operational Bookings for Tours and Tastings

FareHarbor 2026 pricing is commission-based at about 6% on direct bookings plus merchant fees. The platform supports tours, tastings, and activities with inventory management, waiver collection, and POS tools that suit distilleries and visitor centers.

Reviews praise FareHarbor for booking operations but note limited marketing tools, weak ROI analytics, and challenges with scaling beyond transactions. The focus stays on reservations rather than long-term customer relationships powered by data and AI insights.

7. Whova: Mobile Engagement for In-Person Events

Whova specializes in attendee networking and engagement through mobile apps, live polling, and interactive features. It also supports agenda management, speaker coordination, and real-time feedback during events.

Pricing uses a per-ticket model at 3.0% + $0.99 for paid events, which scales with attendance. Whova performs well for on-site engagement but offers limited tools for pre-event marketing and post-experience revenue conversion, which reduces its value for experiential ROI.

8. RingCentral Events: Virtual and Hybrid Event Delivery

RingCentral Events, formerly Hopin, focuses on virtual and hybrid experiences with breakout rooms, networking lounges, and integrated video streaming. It includes registration management and basic analytics for online engagement, with higher tiers adding onsite tools.

Pricing uses per-event or subscription models starting around $99 per month. The platform fits virtual-first strategies but often lacks the on-site operational depth that physical experiential campaigns require.

9. Xola: Activity Booking for Tour Operators

Xola serves tour operators and activity providers with booking management, inventory control, and payment processing. It offers mobile-optimized booking flows and basic customer management.

Transaction-based pricing usually ranges from 2% to 4% per booking. Like FareHarbor, Xola focuses on operations and does not provide the marketing automation or AI insights that brands need to grow customer lifetime value from experiential touchpoints.

Frequently Asked Questions

Difference Between Splash and Eventbrite for Public Ticketing

Eventbrite excels at event discovery through its marketplace and can drive strong organic attendance for public events. However, it redirects attendees to Eventbrite’s platform, promotes competitor events, and reduces brand control. Splash keeps visitors on branded event pages but cannot match Eventbrite’s discovery reach. For experiential marketing, AnyRoad offers white-labeled booking embedded directly on brand websites and captures complete first-party data from every attendee.

Most Affordable Splash Alternatives

Eventbrite offers the lowest entry cost with freemium pricing and 2.5% transaction fees, which suits budget-conscious public events. FareHarbor’s 1.9% to 2.9% booking fees work well for tour and activity operators. Lower cost does not always equal stronger value, though. AnyRoad’s enterprise pricing delivers higher ROI through revenue conversion tools and AI insights that support measurable business impact and customer lifetime value growth.

Best Platform for CPG and Alcohol Brand ROI Measurement

AnyRoad leads CPG and alcohol brands with PinPoint AI feedback analysis, Purchase Conversion Tools, and FullView data capture from every attendee. Atlas Insights tracks brand affinity, NPS shifts, and purchase intent while linking offline experiences to retail sales. Case studies show Absolut gained a 36% revenue uplift and Diageo improved NPS by 16 points, which highlights impact that generic event platforms cannot match.

AI Feedback Analysis Across 2026 Event Platforms

AI-driven marketing enables hyper-personalization through real-time engagement tracking and performance analytics, yet Splash does not offer native AI. AnyRoad’s PinPoint AI automatically analyzes thousands of open-text responses and surfaces themes and sentiment drivers in real time. Bizzabo provides advanced analytics but not AI-powered qualitative analysis. Most alternatives stop at basic reporting, while AnyRoad delivers insights that shape future experiences and drive revenue growth.

Key Integrations When Switching From Splash

Modern event platforms should connect cleanly with CRM, marketing automation, and POS systems. AnyRoad integrates with HubSpot, Klaviyo, Salesforce, Stripe, and Shopify through APIs, webhooks, and Zapier. The platform also connects with online travel agencies like Viator and content capture tools like Smilebooth. AnyRoad’s developer portal supports custom enterprise integrations that sync data across systems for a unified customer journey.

Conclusion: AnyRoad as the Leading Splash Alternative

Integrated platforms like AnyRoad outperform fragmented tools for experiential marketing ROI and data ownership. Splash prioritizes design, while AnyRoad focuses on measurable business outcomes through complete first-party data capture, AI insights, and revenue conversion features. Businesses leveraging GenAI achieve an average ROI of USD 3.7 per dollar spent, with some reaching USD 10.3, which underscores the advantage of AI-enabled platforms.

Brand results reinforce this story. Absolut recorded a 36% revenue uplift, Proximo gained a 69% increase in guest data collection, and Diageo achieved a 16-point NPS improvement across 12 distilleries. These outcomes reflect AnyRoad’s focus on operational efficiency, regulatory compliance, and customer lifetime value that traditional event platforms rarely deliver.

As events evolve into first-party data engines with integrated tech stacks feeding CRM systems for post-event nurturing and ROI measurement, platform choice becomes a core competitive decision. AnyRoad’s comprehensive approach to experiential marketing positions brands for durable growth in 2026 and beyond. Book a demo today to turn your experiential marketing into measurable revenue.